Why Us?
At Anthera we not only have helped other businesses grow and develop, we have successfully started, grown and sold businesses ourselves in a variety of sectors.
Why Us?
At Anthera we not only have helped other businesses grow and develop, we have successfully started, grown and sold businesses ourselves in a variety of sectors.

Successful Business Entrepreneur

I have successfully started a number of businesses in a variety of fields. Showing how it can be done and proving that success comes from a mix of hard work and good business strategy.

MD of a Web Design Agency​

I started Formoda with two others in 2007 at the start of the global recession. Despite the business down turn we grew the business from the three of us working from home to a team of 12 working in great offices overlooking the Devon countryside. Formoda ended up with design and Internet clients in every continent apart from Antarctica! I successfully sold my part of Formoda in 2013 to work on other projects.

Cafe / Restaurant Owner​

In 2011 I started a deli in Totnes with my partner. By 2013 it was clear that it needed more of my attention, therefore I sold my other business interests to concentrate on the Wild Fig Deli. I turned it into a café by day and a tapas bar by night. Using my marketing skills and business experience The Wild Fig soon became the no.1 restaurant in Totnes on TripAdvisor and also a major destination for coeliacs, vegans and other people with dietary needs. I successfully sold The Wild Fig in 2016 to new owners.

Catering Business Owner​

By 2014 The Wild Fig was a successful small café and people were enjoying the food so much we were asked to start catering for events.  Therefore, I started a side business called Dartmoor Foods Ltd to provide catering for weddings, funerals, big parties and other events.  We even provided school lunches for two local schools on a daily basis. I successfully sold this business in 2016 to new owners.

Business Networking Entrepreneur

I had been running business networking events since 2004. In 2020 when lockdown happened, I realised that traditional in-person networking couldn't happen so I started an online networking business called "The Networking". Soon there were two groups with members and guests from all over the UK and the world. The Networking helped many businesses to grow and connect with a wide range of other businesses.

B&B Owner

In 2023 I refurbished a property and turned it into a successful vegan B&B bringing guests to Devon through my successful online marketing techniques.

Helping Other Businesses Grow

As well as successfully running my own businesses, I have also helped many new and developing businesses grow and succeed.

I have worked with global businesses and small one woman/man bands. I have to be honest I get a bigger thrill working with a smaller company that grows and develops. Sometime their own successes are as exciting as my own.

I have specialised in some specific industry sectors over the years and they include the following.

Retail Businesses

Working with many retail businesses in the last couple of years these have included women's clothing, antiques, jewellery, an author, organic skincare and many more. Having run retail businesses myself I can help them find the right e-commerce solution for them, plus finding the best way to promote themselves in the UK and abroad.


I have a background in the hospitality sector (working in tourism for many years), plus I have helped a large number of accommodation businesses grow their businesses and currently run my own serviced accommodation business.

Cafés and Catering

With my own background I am able to give first hand advice and tips to cafés, restaurants and food & drink producers.

Artisan Makers

There is sometimes a crossover with the retail businesses but helping makers know how to grow their business and take the next steps.

Property Companies

I have worked with a large number of estate agents, property developers, builders, building estimators, etc.